About this site

The Benchmark exists for one reason: to give leaders signal in a world full of noise.

Executives don’t struggle with a lack of information—they struggle with volume, contradiction, and hype. The Benchmark cuts through that. Each issue connects credible research, expert analysis, and emerging patterns into clear, practical insight built for decision‑makers.

Created by Brent Royer in 2025, The Benchmark operates on four principles:

1. Evidence over opinion.
   Every issue starts with real data, reputable research, or observable trend lines—not speculation.
2. Meaning over summary.
   You don’t need another recap of the news. You need to understand what the data adds up to and what to do next.
3. Clarity over complexity.
   Leaders move fastest when the signal is unmistakable. We strip away clutter, jargon, and hedging.
4. Action over abstraction.
   Every issue lands on frameworks, questions, or decision models leaders can actually use—not just ideas to think about.

Whether you lead a team, a function, or an entire organization, The Benchmark is built to support real decisions. Subscribers get full access to the archive and weekly briefings focused on what matters—not what’s trending, not what’s loud, but what’s real.

Welcome to The Benchmark.

This publication is supported directly by its readers—no noise, no ads, no algorithms.